A web site with a hundred customer testimonials will generate more leads and close more sales than a web site with no customer testimonials.
Customer testimonials are a large factor when it comes to making the decision of whether to make a purchase or not. If you are not utilizing the praise that your existing customers have for your business, you are missing out on a huge opportunity to have them help you sell to other prospects. Do not let excuses such as, “we are too busy to ask for testimonials” hold you and your sales back! ASK FOR THEM NOW! If this article has helped you generate your first customer testimonial, Like or Recommend us on Facebook.
This is important because as you grow, you can better deliver your products or services to your existing and growing customer base. In short, everybody wins. New customers will benefit from your products or services. Your existing customers will be happy that you are growing and expanding your ability to provide them with said products or services. This will also serve to validate the decision they made to have purchased from you in the first place.
Revenue is simply a result, a result of how helpful your products or services are. If you are not making any money, you are not helping anybody.